Making the most of LinkedIn

LinkedIn is one of the most powerful professional networking tools in the world. It has 25 million+ users in the UK (August 2018), so if you are not one of them, you should be! You can really increase your chances of finding a job and progressing your career by using it effectively.

Here are some tips:

Photo

Make it professional! A head shot in professional work attire is best.

Your headline is important for search functions.

Your headline is important for search functions. To increase your chances, make sure your headline has the right keywords – think about your skills and how someone might search for them and try to pack them into your headline.

Make sure your profile is complete.

If you have been away from work for a while and an old profile is stagnating a bit, go in there and add as much info as you can. LinkedIn even gives you a star when it is entirely complete!

Recommendations

It is a quick way that recruiters can see your skills and endorsements. So don’t be shy – request recommendations from colleagues and associates. Also if you write recommendations for others they are likely to reciprocate.

Remain active

Completing your profile is probably not enough. Being active on the network is important too so try to make regular posts. You could tell people about a professional event you have been to or a success you have had. You can also share other people’s posts with a comment at the top. Also consider joining professional groups and sharing information.

Make it easy

Download the phone app so you can remain active on the go.

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