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workingwise.co.uk is launching National Older Workers Week in November, with events and a survey to ascertain older workers’ experience of Covid.
The survey, sponsored by McDonald’s, will form part of discussions around the inaugural National Older Workers Week in November, a week when workingwise.co.uk will encourage employers to realise the value of older workers and understand the need to combat age bias. National Older Workers Week is sponsored by QA Ltd.
The campaign will look to identify barriers and come up with strategies to successfully manage a multi-generational workforce.
Gillian Nissim, founder of workingwise.co.uk, says: “Our aim is to change negative stereotypes and assumptions about older workers, to show the true value of older workers – and also give confidence to those older workers wanting to continue their career.
“We want to dispel the preconception that when you hit a certain age you do not add as much value as younger recruits. We believe that the experience, both in the workplace and in life and the ability to adapt and learn which older workers acquire over a whole career show quite the opposite and that multigenerational workforces where everyone is treated equally are those that will prosper most in the future, through the recruitment and retention of committed, motivated staff.”
National Older Workers Week runs from 22nd November and will include a series of online events for employers and candidates. Events sponsored by Pheonix Group, Corbin and King, Coca-Cola Europacific Partners and Now Teach.
There will be an expert panel discussion of our survey results, a best practice event on everything from eliminating age bias in the recruitment process to returner programmes and lifelong learning, an event for line managers on managing multigenerational teams and a candidate-focused event sharing older workers’ experiences with expert advice for those who wish to change their careers.
*To take part in the survey, click here.