Call for careers advice for all

A think tank has called for a guarantee that all working age people should have access to careers advice in order to tackle the country’s low employment rate.

Three people sitting at a job interview


The Government should guarantee that all citizens can access careers advice to address the UK’s low employment rate, according to a new report.

The Open Door Policy: Why the new government should introduce an Employment Advice Guarantee report, published by think tank Demos and supported by Phoenix Insights, calls for the introduction of an ‘Employment Advice Guarantee’ as an underlying design principle for the new national jobs and careers service promised in Labour’s manifesto.

As a first step it calls on the Government to create a ‘digital front door’ which should be to make it as easy as possible for people in England to access careers advice and employment support. It can signpost people to existing services, programmes and organisations.

The report notes that the UK is the only nation in the G7 whose working-age employment rate remains lower than before the Covid pandemic. In part this is due to high rates of economic inactivity among younger and older workers, largely related to health issues. The report pinpoints working parents, people looking for good quality work [perhaps due to health issues] and those who are cautious but open to change as particular targets for careers advice.

A Demos poll of 4,000 people, published to coincide with the launch of the report, found that one in three people (36%) want to access careers and employment advice, but that just one in seven (13%) have used a public service to get advice in the last two years.  Demos research has also found that up to 2 million people out of work who want to get a job are missing out on advice and support: a ‘back to work support gap’.

Demos says: “These twin challenges are worsening the UK’s labour market crisis, making tackling it an urgent priority for the new Labour government if they are to achieve their central manifesto mission of kickstarting economic growth.”

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